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Our Business Intelligence Series starts today! π We've also got a new episode of the Gorgeous Effect and more in our weekly round-up of content for our Funnel Gorgeous community! π Business Intelligence Series - Starts Today π βJOIN US TODAY β IT'S FREEβ β¨The Gorgeous Effect - Lessons from AI & Sheep π β¨ In this episode, Julie talks about what she's learned from running her AI & Sheep workshop. Turns out, teaching people about AI reveals a lot more than just who's good with technology. Julie gets into the stuff nobody wants to admit is holding them back. Like how your computer files are a mess, or your whole workflow is built around workarounds that made sense five years ago but now just... don't. And then there's the mindset piece, which is trickier than it sounds. They also dig into how different people react to AI completely differently (personality matters more than you'd think), and why you need to get your basic business systems in order before AI can actually help you. Because throwing AI at chaos just gives you faster chaos. βIf you're excited about AI, terrified of it, or just trying to figure out what any of this means for your business, this one's got some useful stuff. No hype, just what they've actually seen working with real business owners. πͺFG Funnels Weekly Announcements πͺ Here are your FG Funnels updates through June 11th:
πThis Week's Callsπ
xx Julie + Cathy Want to opt out of Adventures in Marketland? Click here!β |
Here are some examples: Your Stripe revenue and PayPal revenue live in completely separate places, so you've never actually seen your real total in one view. And if one customer uses different email addresses, dashboards are counting that as two customers, not one. Refunds are buried. Your gross revenue looks great until someone does the math on what those returns are. 40% of your Google Analytics traffic shows up as "Direct," which means the tracking broke and you have no idea where those...
Most people don't know what marketing efforts are providing a return on investment (and which ones aren't). So you keep doing all of it. Forever. π₯΅ The emails. The reels. The blog posts. The stories. The podcast. The Pinterest pin from 2021 that is somehow still driving traffic. You're not lazy. You're not bad at marketing. You just don't have visibility into what's actually moving the needle. So you can't stop what isn't working, and you can't double down on what is. In a few days, we're...
Hot take: Your gut feeling and AI are basically the same thing. Both sure they are right and frequently wrong. π Here's what nobody says when they're hyping AI tools: AI is only as smart as the data you feed it. Give it vague, messy, incomplete information and you get back a confident, articulate, completely wrong answer. Most online business owners are running their companies on instinct and hoping AI fills in the gaps. It doesn't. It just confirms your existing assumptions faster. That's...