βοΈ Adventures in Marketland [6/8] βοΈ
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π£ Business Intelligence Workshop Series π£ We're hosting a free 3-day Business Intelligence Workshop Series starting June 15 β and it might be the most useful thing we've done all year. Three sessions, three experts, covering the data foundation your business actually needs right now. Kari Poppleton and Tatiana Belim are joining us, and it's completely free to attend. βREGISTER FOR FREE HEREβ β¨The Gorgeous Effect - Should Our Kids Learn AI?β¨ Julie and Cathy got into it this week about raising kids who won't be obsolete in ten years. Both of them have teenagers, both work in industries that AI is actively eating, and neither of them has any idea if college is still worth the money. What they do know: the marketing and design fundamentals they learned twenty years ago still matter, even if the tools have completely changed. They talked about which skills are actually transferable (writing, taste, knowing how to talk to people) and which ones are probably going to be automated into irrelevance. There's also this whole thing about mentorship that came up, how having someone who's been through it matters more now than it used to. βThe episode's useful if you're trying to figure out what your kids should be learning, or if you're mid-career and wondering what parts of your job are safe. Spoiler: the human parts, probably. But they're more honest about the uncertainty than most people are willing to be. βοΈ New Metrics Muse - Content Bucket Writer Skill βοΈ This month's drop is built around a Claude skill called the Content Bucket Writer. Instead of treating content as one generic activity, the skill routes every piece into one of three marketing buckets: Social (creates attention), Search (creates authority), Relationship (creates conversations). Each bucket has its own framework built in, so the skill writes differently depending on the job the content needs to do. The output changes because the strategy changes. The skill lives in your Claude account and the workbook gives it context, keeps your ideas organized, and gives you a place to save the prompts and chats worth keeping. This month's drop includes:
βCheck out Metrics Muse today!β πͺFG Funnels Weekly Announcements πͺ Here are your FG Funnels updates through June 4th:
πThis Week's Callsπ
xx Julie + Cathy Want to opt out of Adventures in Marketland? Click here!β |
Funnel Gorgeous
Julie here... and as I look at my calendar, I realize... Tomorrow - it'll have been 52 weeks IN A ROW - with no skipped weeks - that I have presented our webinar. I've done this class in hotel rooms, in parking lots, while sick, at the hospital, while on vacation, at airports, and during storms with no wifi. Every week for 52 weeks teaches you a LOT about presenting, people, and sales. Tomorrow, I invite you to attend for a few special reasons. We've reset the offer so if you have been in...
We've got a new episode of the Gorgeous Effect and more in our weekly round-up of content for our Funnel Gorgeous community! BRAND NEW FREE SERIES on business intelligence, data, and why it matters if you plan to use AI. You can register completely for free here. We just finished our third Launch Gorgeous Accelerator of 2026, and here are the students who completed their funnels in just two days! If you want to sign up for a Launch Gorgeous Accelerator, check out the dates here. Alicia helps...
Happy Memorial Day! Please note our team is offline today and we'll be back tomorrow (in email and in FG chat). We've got a new episode of the Gorgeous Effect and more in our weekly round-up of content for our Funnel Gorgeous community! β¨The Gorgeous Effect - AITA? Bro Marketers in My DMsβ¨ In this episode, Julie and Cathy tackle the real behind-the-scenes of online marketing, sharing a candid story about skepticism, boundaries, and the value of true expertise in the funnel world. When a...