We've got a new episode of the Gorgeous Effect, a new drop for Metrics Muse, and more in our weekly round-up of content for our Funnel Gorgeous community!

✨The Gorgeous Effect - What Won't Work in 2026 ✨

Julie and Cathy share their insider predictions about the shifting landscape of digital marketing as we kick off 2026. Forget the outdated tactics—this is your guide to what won’t work anymore. From the rise of hyper-specific niche businesses and the decline of big-name marketing gurus, to the fading reliance on warm referrals and simple social-media sales tactics, they uncover why personalization, cold traffic strategies, and genuine human connection will be critical for future success.

Whether you’re a seasoned marketer or just starting out, tune in for candid insights, actionable strategies, and a dose of tough love to help you stay ahead of the curve. Grab your coffee, get comfy, and let’s dive into what it takes to make your business truly gorgeous in a fast-changing digital world.

🕰️ New Metrics Muse - Sellable By Design 🕰️

We’re kicking off 2026 with a drop that helps you simplify what you sell and make sure it’s actually sellable.

Sellable By Design walks you through a focused process to clarify your offer, define what’s included (and what’s not), and lock your scope before you build or sell. This is how you create something clean, clear, and confident whether it’s a course, a service, a program, or something in between.

You’ll use the Sellable By Design GPT to think through each decision, then document your answers in the Sellable By Design Idea Sheet so you can go from idea to defined offer without spinning.

This month’s drop includes two assets:

• Sellable By Design GPT: A customized AI strategist that walks you through five steps to clarify your idea, define your boundaries, and set buyer expectations.
• Sellable By Design Idea Sheet: A companion worksheet where you’ll capture your final offer mission, defined solution, what it is not, and a simple delivery outline.

​Check out Metrics Muse today!​

💪FG Funnels Weekly Announcements 💪

• Here are your FG Funnels updates through January 2nd:
• Chat Bot - Sound notifications expanded beyond just incoming messages. Sounds now play for chat start, acknowledgements, welcome messages, and forms
• Funnels AI - Ask AI is now significantly more precise when updating list-based elements inside Funnels and Websites. Previously, even small AI-driven changes could overwrite entire lists. With this improvement, updates now happen at the individual item level.
• Forms - Inline editing is now smoother and less disruptive across Forms, Surveys, and Quizzes. Element settings have been moved to a dedicated settings icon, allowing you to open and close the side tray without losing your current selection.
• All of this and more! Check out all the updates here!​

🌟This Week's Calls🌟

• Tech Calls for FG Funnel Users - Call info HERE​
  • Monday, January 5th - Tech Call with Nuno 9am ET
  • Tuesday, January 6th - Tech Call with Nuno 11am ET
  • Wednesday, January 7th - Tech Call with Nuno 10am ET
  • Friday, January 9th - Tech Call with Nuno 7am ET
    • *Interested in FG Funnels? Check out everything FG Funnels can do for your business!​
• Design Date - Call info HERE​
  • Thursday, January 8th at 12pm ET

xx
Julie + Cathy

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